When Bruneians search for products or services online, are they finding your business, or your competitors?
That’s where Local SEO comes in. Local SEO helps your business appear in search results when people nearby search for solutions you offer. If done right, it can drive more traffic, enquiries, and walk-ins – without paying for ads.
Here’s how to improve your SEO in Brunei step by step:
1. Optimise Your Google Business Profile (GBP)
Claim and verify your listing, add accurate info, photos, services, and your business hours. Make sure your name, address, and phone number (NAP) are correct. This helps you show up in local maps and “near me” searches.
2. Consistent Local Citations
Submit your business info to local Brunei directories like Brunei Yellow Pages, Biz Brunei, and relevant industry portals. Consistency across platforms signals credibility to search engines.
3. Use Brunei-Specific Keywords
Include localised keywords like “plumber in Bandar Seri Begawan” or “Brunei catering services” in your website titles, headings, and content. This helps Google understand your business serves a Brunei audience.
4. Build Local Backlinks
Reach out to local blogs, news sites, or partner businesses to link back to your site. Backlinks from Brunei-based domains are a strong signal of local authority.
5. Encourage Reviews
Ask happy customers to leave reviews on Google. Respond to them regularly. Reviews influence both SEO and trustworthiness.
Brunei-Specific Tip:
Highlight local events, holidays (like Hari Raya promos), or community work in your content to boost relevance and connect with local audiences.
Track Your SEO Progress
Use tools like Google Search Console, Google Analytics, and free SEO checkers like Ubersuggest to monitor rankings, traffic, and keywords.
Want to grow your visibility with SEO in Brunei? Email us at contact@activ8bn.com or call +673 242 4102. Let’s craft an SEO strategy that puts your Brunei business on the map. Literally.
